Behind The Scenes of XOXO Designs By Ruth
In this episode I chat to the lovely Ruth, the powerhouse behind the colour brand that is XOXO Designs By Ruth.
She creates a whole host of colourful creative pieces including greetings cards, prints, pins and patches - everything you could ever want really!
During our conversation we chatted about:
→ How she started the business
→ The transition from a 'side hustle' on top of a full-time retail job, to a full-time gig
→ What marketing channels she's using to promote her business
→ Some of the challenges she's faced in her 7 years of business
→ She even shares her opinion on Etsy vs. her own website
Ruth was an absolute JOY to chat to and I think you'll really find some value in listening to this episode from someone who has been in business for 7 years!
